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Creative Valentine’s Day Packaging Ideas for Bakers

 Let’s count down my top 5  Valentine’s Day packaging Ideas for bakers that will help you sell your sweet treats in style!

Valentine's Day Packaging


#1: Pink Bakery Box

Pink bakery boxes are iconic when it comes to presenting baked goods, and what better occasion to showcase them than Valentine’s Day?

Valentine's Day Packaging

Why it made my top 5 list:

The reasons I chose a pink bakery box are:

  1. Pretty Presentation: The pink bakery box is widely recognized as a symbol of bakery treats and is associated with a sense of delight and indulgence.
  2. 2. Versatile Contents: Whether it’s heart-shaped cookies, cupcakes adorned with love-themed decorations, or any other sweet delight, the pink bakery box serves as a versatile container for your Valentine’s Day treats.

Tips for Enhancing the Presentation:

Labeling Matters: Print your business logo and attach it to your cake boxes for that personal touch. Incorporate heart stickers to scream “Happy Valentine’s Day!” and make your packaging more festive.

Valentine's Day Packaging

Add Ons: Bakers twine, mini clothespins with tags, or wax paper with polka dots can add a fun whimsical, and personal touch. It can turn any sweet treat into the perfect Valentine’s Day gift.

The pink bakery box secures its place on my top 5 list due to its pretty presentation, versatility, and the added bonus of offering plenty of space to add labels and logo stickers, ribbons, and accessories!


#2: The Clamshell

Clamshell packaging is a type of plastic container that opens and closes, with one piece of packaging and provides visibility to the item inside. 

Why it made my top 5

The reasons I like clamshell packaging are:

  1. Freshness Seal: The complete package seals tight, keeping items fresh for days.
  2. Stacking Advantage: Its shape allows for easy stacking and convenient transportation.
  3. Lightweight and Versatile: Clamshells are lightweight, portable, and versatile for various treats.

Spruce up your Valentine’s Day clamshell packaging by adding a personalized label with your contact information. I printed mine using the Munbyn Print app.  The Munbyn label printer can help in designing and printing personalized labels. The Munbyn Print app even has graphic images for social media icons to help your customers find you online!

Valentine's Day Packaging

What to put in a clamshell box

The clamshell container is my #1 pick because it’s so versatile. Here are some of the items I’ve packaged in clamshell boxes

  • Bento cakes
  • Cinnamon rolls
  • Mini samplers boxes with chocolate-covered strawberries and pretzels.

Shop the product

This is my favorite clamshell to use for individual treats. The product measures 5.1″L x 4.7″W x 2.8″H, which is a little smaller than the standard clamshell. I like it because it looks full, with very little space around the products. 

Valentine's Day Packaging

Bonus Valentine’s Day Packaging Pick: Labels

Did you know that labels can help elevate your Valentine’s Day packaging?

Valentine's Day Packaging

Ever since I switched to printing my labels with the Munbyn Bluetooth Thermal Label Printer, I have streamlined my labeling process. 

Here are a few fantastic labeling options from Munbyn!

Plus, as a special treat just for The Better Baker Club audience, Munbyn is generously offering an exclusive 15% OFF discount! Simply use the code BLOG15OFF at checkout (valid only from Jan 20, 2024 to Feb. 20, 2024).

 Don’t miss out on these tools to make your Valentine’s Day treats even more special! 

#3: Cellophane Bags

Cellophane bags come in a range of sizes, making them a fantastic choice for packaging various bakery treats. The transparency of clear bags is precisely what you need to showcase your products and let customers get a tempting glimpse of the deliciousness inside.

Why clear cellophane bags made my top 5 list:

  1. Product Visibility: Clear bags provide a crystal-clear view of your bakery treats, enticing customers with a visual feast before they even open the package.
  2. Versatility in Sizes: With various size options, cellophane bags offer flexibility, ensuring you can find the perfect fit for all your baked creations. 

3.. Easy Customization: Clear cellophane bags are easy to customize with stickers, ribbons, or tags, allowing you to add a personal or festive touch to your packaging.

What to put in a cellophane bag

Shop the product

I love this 6×10 inch cellophane bag for filling with my favorite Strawberry Popcorn. It also accommodates 6 standard-size chocolate chip cookies. This 3 x 11-inch cellophane bag is perfect for holding two dipped pretzel rods. With cellophane bags, you can choose from various sizes without breaking the bank!

 #4 12 oz plastic parfait cup with insert and flat lid

This 12 oz plastic cup with a parfait insert and lid earns its spot as my fourth pick for Valentine’s Day packaging. It offers a convenient and charming way to present a variety of delectable treats.

Why it  made my top 5 list:

  1. Versatile Presentation: The cup’s design with a parfait insert allows for versatile presentation options. It’s perfect for packaging treats that pair well with sauces and frostings.
  2. Compact and Portable: The 12 oz size strikes a balance between being spacious enough to hold a satisfying amount of treats and being compact for easy portability. It’s a convenient option for those looking to enjoy their Valentine’s Day treats on the go.
  3. Secure Lid: The accompanying lid adds a layer of protection, ensuring that the treats stay fresh and intact during transport. It also allows for easy stacking if you’re preparing multiple gifts.

What to put in a 12 oz plastic cup 

  • Brownie bites with chocolate ganache dip
  • Heart-shaped sugar cookie dunkers
  • Granola cups with dried fruit and nut toppings
  • Chocolate candy cups with homemade marshmallows

Shop the product

I prefer this cup and flat lid combination, but it is also available with a dome top for serving items that take up a bit more space.

Try adding a muffin wrapper to the bottom of your treat cups to act as a crumb catcher. I love these fluted pink cupcake liners for Valentine’s Day. 

#5 8-inch pizza box

I discovered this gem of a box by pure chance during a going-out-of-business sale where I snagged a bunch of surplus boxes. Since discovering it, it has become a staple in my packaging choices. The 8-inch pizza box has proven its worth over the years, and I’ve reordered it multiple times.

Why it made my top 5 list:

  1. Sturdy and Flat Surface: The box boasts a sturdy and flat surface, which is ideal for packaging all sorts of baked goods. Whether it’s cookies, brownies, or other delicious goodies, this box offers a reliable foundation for a variety of Valentine’s Day treats.
  2. Versatility: Its versatile design allows for creative presentation, making it suitable for different types of treats. The flat surface is perfect for showcasing decorated cookies or neatly arranged chocolates.
  3. 3. Consistent Quality: The fact that I have reordered it multiple times is a testament to its quality. I know I can rely on this box for a reliable packaging experience for my Valentine’s Day treats year after year.

What to put in an 8-inch pizza box

  • Giant heart-shaped homemade cookie
  • DIY Sourdough Pizza Crusts
  • DIY cookie decorating kit complete cookie cutouts with larger and smaller hearts, pink and red royal icing, and plenty of sprinkles for decorating.
  • Chocolate box for chocolate lovers: fill small cupcake liners with mini brownie bites, small chocolate cookies, and chocolate fudge. Perfect for anyone’s Valentine who is craving a box of chocolate. 

Shop the product

I always keep this 8×8 pizza box in my inventory. It’s so versatile and sturdy. If you offer nationwide shipping, then you need this box! It also makes a great gift when filled with treats and covered in Valentine’s Day wrapping paper.

Pro Tip: For lengthy ingredient lists, check out Munbyn sticker labels.  The 4″x 6″ Fan-fold shipping label fits all your information on one sticker label! 

Get ready to sweeten up Valentine’s Day with these top 5 packaging picks for bakers, and be sure and let me know in the comments if there are any other packaging picks I should include in this top 5 Valentine’s Day Packaging Ideas for Bakers post.