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Ready to take your baking business to the next level? This is the place for you! I’ve got a bunch of tips to help you with selling at the farmer’s market, hosting your first pop-up, and more.

Learn about setting up eye-catching displays, promoting your business on social media, and the best ways to handle payments. Whether you’re looking to boost your sales or make your products stand out, these posts have got you covered. Let’s grow your baking business together!

10 Tips for Choosing Bakery Names in French

Creating bakery names in French goes beyond selecting a catchy title—it’s about building a brand that customers remember and love. In this guide, I’ll share creative, practical, and French-inspired tips to help you craft a name that’s simple, memorable, and truly reflects your bakery’s unique identity. How to Create Memorable Bakery Names in French When …

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How to Host a Virtual Cookie Decorating Party

Hosting a virtual cookie decorating party is a great way to expand your reach and increase sales! In this post, I’m sharing exactly how to set it up and make it a fun, profitable experience for your baking business. DIY Cookie Kits vs. Virtual Cookie Decorating Party Let’s start by understanding the difference between a DIY …

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Free Custom Printable Bakery Business Card Templates & Designs

Looking for free printable bakery business card templates to make your bakery shine? You’ve come to the right place! Hey there! Welcome to Better Baker Club! If this is your first time here, I’m super excited you found me. I’m all about helping home bakers like you turn your love for baking into a successful …

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Best Commercial Kitchen Equipment Brands for Your Bakery

When setting up your bakery, choosing the best commercial kitchen equipment brands is the best way to make sure you get great results in your culinary creations! What are the Best Kitchen Equipment Brands? Setting up and running a professional baking kitchen has been an incredible journey for me. Over the years, I’ve learned that …

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How Much to Charge for Chocolate Chip Cookies

If you’re new to selling baked goods and wondering, “How much should I charge for my homemade chocolate chip cookies?” you’re in the right place. Pricing can be one of the hardest parts of starting your own cookie business, but don’t worry—This blog post will help you through it! Whether you’re selling at a local …

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The Complete Guide to Planning Your Pop Up Bakery

Are you interested in learning how to get started with or improve your pop up bakery? In this blog post, I’ll share my experiences with selling my baked goods as a pop-up bakery. I’m sharing everything from the legal requirements to be aware of and how to find the best location, to tips on how …

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How to Store Cupcakes with Frosting: Tips & Tricks

Want to know how to store cupcakes with frosting to keep them fresh and delicious? This guide will cover the best ways to store frosted cupcakes, helping you keep them tasty and beautiful until it’s time to serve them! How to Store Cupcakes with Frosting As someone who used to own a chain of cupcake …

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Creative Valentine’s Day Packaging Ideas for Bakers

 Let’s count down my top 5  Valentine’s Day packaging Ideas for bakers that will help you sell your sweet treats in style!   #1: Pink Bakery Box Pink bakery boxes are iconic when it comes to presenting baked goods, and what better occasion to showcase them than Valentine’s Day? Why it made my top 5 …

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How to Price Cakes and Cupcakes in Your Home Bakery

Want to sell your baked goods but you don’t know how to price cakes and cupcakes for profit? Today I’m sharing my formula for pricing cakes so you can pay yourself (more than minimum wage) for your hard work! Learning how to price for profit is an important skill for a business owner to learn …

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How Much is a Cake Pop? Prices for Cakepops in 2024

How much is a cake pop? Before you sell yourself short by guessing at the price of cake pops, I’ll show you how to easily figure out your cake pop costs so you can quote cake pop prices with confidence!  Click here to learn how to make cake pops without using expensive candy melts. How Much is …

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50 Best Cute and Creative Cookie Display Ideas

Discover more than 50 cookie display ideas. Whether you are looking for help increasing your cookie sales or want to put together an impressive cookie display for weddings and events, all the best ideas are here. Dive in to find out more! Affiliate Disclosure: I may earn a small commission through affiliate links in this post, …

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10 best ideas for custom packaging cinnamon rolls 

So you’ve perfected your cinnamon roll recipe, and now you need ideas for cinnamon roll packaging? I’ve got you covered! Here’s a list of 10 different ways to package your cinnamon rolls for sale that will not only make your cinnamon rolls look irresistible but also help you leave a lasting impression on your customers. …

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100+ Top Bakery Captions & Quotes for Instagram Engagement

Looking for some sweet Instagram captions for your bakery? Whether you’re whipping up a batch of cookies or crafting a masterpiece cake, there’s something here for every baker. I’ve struggled with what to say in my Instagram posts too! That’s why I scoured the internet for funny baking captions to use on social media. This …

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Do’s and Don’ts of accepting Venmo, CashApp, Zelle or Paypal

Running a home bakery means baking delicious treats, but it also involves dealing with payments. In this digital age, options like Venmo, CashApp, Zelle, and PayPal offer ways to make transactions a piece of cake. Let’s dive into how these platforms work and learn the best practices for accepting payments while keeping your bakery business …

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10 best places to buy cupcake boxes and inserts online

in this blog post, I’m spilling the beans on the 10 best places to buy cupcake boxes and inserts online, plus I’ll hook you up with some tips for scoring the best deals.  Sure, you can find a few options at your local shops, but let’s be real, shopping online is more convenient and gives …

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How to Delete a Bad Google Review

As a small business owner, you know that one bad review can kill your online reputation. Nowadays, people rely heavily on positive reviews to make decisions about who to order their cakes, cupcakes, cookies, and treats from. That’s why it’s crucial for home bakery business owners to manage their reviews carefully, especially on Google. Here’s …

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Pro Tips for Finding a Great Pop-Up Shop

Pop-up shops are becoming more popular. They are a great way for businesses and retailers to increase brand awareness and offer their products. It is a way for businesses to build good, trusting relationships with current and potential customers. In this article, we will explore pop-up shop tips and venues. Today’s guest blogger, Katie Meyers …

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How to Price Homemade Cookies and Make a Profit

If you’re a home baker or own a cookie business then you have probably struggled with knowing how to price homemade cookies. After years of selling home-baked goods and guessing at my cookie prices, I developed a simple process for pricing homemade cookies that covers all your costs and makes a profit for your business. …

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How to Start Selling Baked Goods Using Facebook

If you’re wondering how to start selling baked goods from home, you’ve come to the right place. I’ll show you why Facebook is a great place to kickstart your home-based bakery! In this post, I’ll cover everything you need to know about how to get started selling baked goods using Facebook. First, we’ll go over …

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How to Price Home Baked Goods and Make a Profit

Home bakers, are you struggling with pricing home-baked goods?  Have you been wanting to learn how to sell your baked goods for good money? I’m going to share my simple method for managing the variable costs involved with pricing home-baked goods so you can make a nice profit in your bakery. This works for home …

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The Complete List of Baked Goods Packaging Supplies from A-Z

Are you stumped when it comes to finding the perfect baked goods packaging? Are you looking for creative new packaging ideas?  In this highly requested topic, I’ve gathered the best solutions for all types of baked goods packaging!  I’m even sharing all the links so that you can shop right from this post and get …

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3 Reasons Why Your Home Bakery Business Needs an Email List

An email list in your home bakery business is the best way to connect with past customers and get repeat sales! This post will answer all of your questions about why you need an email list for your home baking business and how to get started collecting emails from your customers. The benefits of having …

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Why Square is the Best POS for Your Home Bakery

Is the process of taking payments from your customers feeling a bit out of control?  Are you all over the place with how you collect payments? Don’t worry friends, I’ve got you covered with all the details for getting your customer payments under control!  Square POS is an amazing tool to help you organize your …

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Photographing Baked Goods With Your Smartphone

Have you been photographing your baked goods for your website or social media but are not satisfied with the results? Maybe you can’t or don’t want to invest in expensive equipment right now? I am going to show you how to drastically improve the quality of the photos you take on with a smartphone camera …

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Pricing Baked Goods for Wholesale: 2024 Guide

Selling wholesale baked goods can be both rewarding and challenging! In this post, I’ll be sharing a breakdown of everything you need to know about how to price wholesale baked goods. The first bakery that I opened was a French Bakery and Cafe, serving both retail and wholesale customers. The shop was small, about 1100 …

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Three sure-fire ideas to increase bakery sales!

We all want to increase bakery sales, but how? If you are struggling to get more customers in your baking business and it feels like you are just waiting for the phone to ring then these sure-fire ideas are for you! I’m sharing three proven methods that I have used in my own baking business …

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